So all of a sudden we get a million enquiries in the same week about one particular colour theme and that’s when you know what’s going to be hot for the upcoming wedding season. It’s not that coral and peach wedding invitations have ever really been ‘out’ of fashion but last year it had a little rest and took a back seat to the more traditional & muted shades like Ivory, Oatmeal and Nudes.
Plenty of traditional themes emerged last year too with lace invitations & stationery being more popular than ever for our Brides wedding invitations. Now, I’ll never tire of ‘traditional’ I’m all for it, but I am longing for the bolder Bride. And as a blonde girl myself, coral does it for me.
This year, the enquiries have been pouring in for wedding samples in coral. And I have 3 main reasons as to why this could be.
Firstly, it could be because weddings abroad are more popular than ever. A few years ago, we worked on very large weddings in the main. Weddings with 80+ guests were the norm. This year, the volume is up on the number of people getting wed, but the orders are smaller in quantity and many are choosing to elope in sunnier climates. And why not. For Brides choosing a beach wedding, coral is so popular right now for their invitations. We currently have clients getting married in Cyprus, Turkey, Ibiza, & Menorca on the books right now. And guess what they are all coral Brides.
Secondly, could it be that coral is a more toned down variation of the Pantone colour of the year from 2012 ‘Tangerine Tango’ (that’s Pantone number 7625C for the designers out there)?
Where orange, having grown in popularity amongst Designers and consumers in the previous months, was starting to appear in fashion, make up and interiors far more than before.
Pantone do not take naming their colour of the year lightly and their selection is a very thoughtful process. To arrive at the selection, Pantone quite literally comb the world looking for color influences from the film industry, artists etc. And this naming of such a dramatic and seductive colour, saw Designers and Brides empowered to use such a bold colour in their wedding planning. Perhaps the recent popularity in Coral is based on the Colour of the Year 2012’s downfall: it was just that bit too bold for Brides’ wedding plans.
We always see variations of Pantone’s colour of the year filter through in variations of the shade in the following years after a naming, and coral seems to be the most popular option from Tangerine Tango. See just how similar Tangerine Tango is to Coral.
It will be interesting to see whether Pantone’s colour of the year 2013 Emerald has the same popularity when it trickles through to wedding stationery arena.
Thirdly, the Spring & Summer season is fast approaching and nothing says summer like a punchy coral. Since we in the invitation business work approximately 6-12 months ahead for wedding stationery, we are now getting summer 2014 wedding orders in and beyond, and it is the summery shades of coral and zesty tangerine shades that are more popular than ever. In addition we are also seeing peachy, blush and more paler shades of coral colours being selected by Brides too.
If you’re thinking of having a coral wedding theme, take a look at our Coral Pinterest Boards that we’ve put together with lot’s of ideas and coral weddingy goodness.
Here’s a pick of my favourite coral pins
(all images on these boards are at this Pinterest link on our Coral Wedding Inspiration Boards and click through to the relevant supplier/photographer/image owner where the image was sourced)
For pure invitation inspiration take a look at our coral wedding invitations colour theme page here.
Any of our luxury wedding stationery collections can be designed in coral. If we do not show your colour scheme in the invitation that you want, please contact us as we have lot’s of coral images on file that we can email to you. If we don’t have the image, we can create a sample and email this image over to you.
Likewise, you can order a sample wedding invitation in your chosen colour scheme & we can post directly to you along with a selection of ribbon swatches in a similar colour theme.
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